Motion for Social Media · 2025

Milch und Bar: Wiesn Clip for Social Media

A clip for a Munich club, filmed in the venue, cut and animated for the weeks of the big autumn festival.

Tools

  • AeAfter Effects
  • PrPremiere Pro

Disziplinen

  • Motion

Starting point

Milch und Bar is a club in Munich. In autumn, when the city is full, the audience shifts: many guests are only there for a few days and decide on their phone where to spend the evening. In those weeks a venue faces more competition than in the whole rest of the year.

Approach

Filmed in the club itself, not from archive material. Cut in Premiere Pro, the titles built in After Effects.

Vertical, short, and readable without sound, because in a loud week the phone stays muted anyway.

Result

A clip for the weeks in which every evening in Munich is decided again from scratch.

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Augsburg: images before the house existed